The concept and first generation karts were developed in New Zealand in 1999; then quickly rolled out to major chains in New Zealand. Recognizing the potential impact the karts could have in the US market, Cabco USA, now the company's global headquarters (located in the Chicagoland area) was established in 2002. From first generation Radio Karts to the popular TV Karts in stores today, the objectives and goals have always been to transform the shopping experience.
TV KartTM has similar basket space as conventional carts and is FREE to the shopper! Proven technology in TV KartTM delivers powerful mobile advertising and interactive touch point messaging presented directly to shoppers as they make their product decisions. These messages are played from a 7 inch shopper facing screen while children are happily entertained by their own 7 inch movie screen located inside the cab of TV KartTM. In addition to product advertising messages, shoppers will receive an exciting range of alternative services and information from store specials to helpful shopping tips!
Children are entertained with child friendly shows from Disney: Agent Oso, Handy Manny, Mickey Mouse Clubhouse; HIT Entertainment's Thomas & Friends, Barney, and Bob the Builder. Also in select markets you'll find Veggie Tales.
No ads are played on the children's screen!!!